The first AltCom event took place in 2004 and was organized by C'est Bon Kultur. Since 2010 it's a bi-annual comics festival for alternative/underground/small press comics, run by Mattias Elftorp for the Swedish Comics Association (Seriefrämjandet). Inspired mainly by CRACK!, Novo Doba and the European underground comics scene, the festival tries to change the Swedish scene and show what's happening outside the borders. To create an interest where people were only interested in local boring stuff. Themes have been SEX & WAR (2010), NO BORDERS (2012), POSTAPOKALYPS (2014). It takes place in Malmö with support from the city, state and what else we can find, but no commercial sponsors and no entrance fees for art-related events.